Grey Group New York 2014 - Present
Art direction and design for pharmaceutical advertising and branding materials.Design and creative lead for new global marketing of Lilly products Cialis, Dulcoloax and as yet unannounced innovative new psoriasis drug. Developing ideas into solid visuals; overseeing tactical workload; creation of Ipad and mobile for brand; art direction, story-boards and development of interactive media; design of advertising, packaging and branding materials; participating in new business pitches and campaign concept development for various brands.
The Bensusan Group New York 2011 - 2014
Marketing Design concepts for entertainment group.
Art Director for The Bensusan Group, owners of The Blue Note Jazz Club and its franchises in New York, Japan and Milan, BBKing’s Club and Grill, The Highline Ballroom and the newly opened Howard Theater in Washington DC. Responsible for the look, design, and branding of all restaurants and clubs as well as websites, printed materials and advertising. Also head of team working with interior design of club and peripherals, and chief designer for Half Note Records, creating and overseeing design and manufacturing of CD packaging for award - winning music.
Lead Designer/Art Supervisor
Cline, Davis & Mann New York 2008 - 2010
Art direction and design for pharmaceutical advertising and branding materials.
Senior Art Director for Celebrex, Pfizer’s global blockbuster drug for arthritis treatment.
Concepting; developing ideas into concrete visuals; overseeing day-to-day tactical workload; development
of CUE/tablet PC for brand; art direction, story-boards and development of interactive media; design of advertising, packaging and branding materials; participating in new business pitches and campaign concepting for various brands. Additional products worked on include Levemir, IONSYS, Xolair, Invega
Lead Designer/Art Director/Contract
Cementworks, New York, NY 2007
Concepted; developed ideas into visuals; designed advertising and branding materials.
Clients included Novartis.
Lead Designer/Art Director/Contract
Saatchi & Saatchi Healthcare, New York, NY 2007
Concepted; developed ideas into concrete visuals; designed advertising, packaging and branding materials. Products included Virumine and Aptivus.
Lead Designer/Senior Art Director
VH1/Viacom, New York, NY 2006
Senior Art Director for network packaging, advertising, and promotional materials. Projects included
DVD packaging, magazine and outdoor advertising, movie posters, sportswear, giveaways. Conceptualized marketing campaigns; collaborated with copywriters, contributed illustrations for special projects. Outstanding Contribution: Successfully conceived, managed and executed high profile projects, including special package announcing upcoming fall season lineup.
Jazz at Lincoln Center, New York, NY 2001–2005
Creative Director for first internationally renowned jazz institution. Initiated and created innovative signatureidentity and branding in collaboration with Artistic Director, Wynton Marsalis. Oversaw the design
of brochures, signage,websites, posters, magazine and outdoor advertising, programs, books, newsletters and direct mail. Developed new graphic standards in late 2004 in collaboration with the esteemed design firm, Pentagram. Supervised photoshoots, created CD packaging, illustrated and designed educational publications. Hired staff designers, assistants and freelancers. Outstanding Contribution: Developed effective marketing campaign for the grand opening of Frederick P. Rose Hall, the first concert hall created specifically for jazz music.
KHB Design, Louisville, KY and New York, NY 1995–Present
Clients include: Mack Avenue Records, Saatchi & Saatchi Healthcare, Audible.com, Major League Baseball, National Football League, Revlon, Scholastic Incorporated, Girl Scouts USA, Scotts Lawn Care, XOXO, Maidenform, Wynton Marsalis Enterprises, Island Def Jam Music, Alicia Keys, True Life Records, Camerata Japan.
Churchill Downs, Inc., Louisville, KY 1997–2001
Creative Director for Churchill Downs, Inc., home of the Kentucky Derby. Responsible for development of current logo,branding and graphic standards for all properties, including Calder Park (Florida), Arlington Park (Chicago), and Hollywood Park (California). Oversaw design of all marketing materials, including advertising, commemorative books, memorabilia, programs, billboards, brochures, posters, promotional items. Conceptualized, story-boarded and developed television advertising. Hired and supervised staff designers. Outstanding Contribution: Instituted award-winning
in-house graphic department.